Digitale Transformation

In the “age of digitization”, digital transformation is one of the central scenarios of business engineering. Based on a presentation of the enablers and the basic principles of digital transformation, examples of digitally innovative business models are presented. In combination with an innovative customer experience and operational excellence, it is these new and changed business models that make companies successful today. Guest lectures by experienced managers from different industries round off the module.


Prof. Dr. Ulrike Baumöl


Hotel Oberwaid Rorschacher Strasse 311 9016 St. Gallen Schweiz


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